Our mission is to make custom handmade garments through ethical fashion, environmental sustainability and community development. Each piece is inspired by nature, landscape and diversity. We are a sustainable online boutique based in Brooklyn.
Caméléon Studio garments are designed and made in Brooklyn with ethically sourced African inspired prints. Our clothes are visual interpretations of the structures and patterns that exist in nature as well as within all of us.
As an ethical brand, we aim to provide simple, unique and comfortable clothes that expresses diversity and empower sustainable societies.
At Caméléon, our philosophy is ever evolving to express the relationship that exists between art, communities and nature. And to connect creativity with developing solutions for social changes within fashion.
Togolese bred, Brooklyn native, Asmaa Amadou is the creative director and founder of Caméléon Studio: an independently owned, African inspired clothing boutique based in the heart of Bedford Stuyvesant, Brooklyn. As a creative entrepreneur and an anthropologist, she strives to build a connection between creativity and building solutions to address the impact of the prevalent environmental, social and economic issues in today’s fashion. Caméléon Studio aspires to thread the gap between transparent trade, local community empowerment / development and to intimately explore the nuances of indigenous art and nature with a contemporary influence.